How to use retailing strategies to strengthen organization

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Reference no: EM1391077

Q. Classroom examination, no word or page limit: Consider the head of an organization which makes apparel and equipment for outdoor enthusiasts must decide illustrate what to do about increase counterfeiting of the industry's products. Question; explain how to control legal expenses associated with combating counterfeiting, explain how to partner with customs and border patrol officers to identify counterfeits and explain how to use retailing strategies to strengthen an organization's brand and thus reduce customers' desire to buy counterfeit goods. Most importantly, explain how should management handle this situation?

Reference no: EM1391077

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