How new trends might affect their marketing plan

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Reference no: EM132111026

Why is it important for a marketing firm to be able to anticipate new trends or changes in the environment? Why is it important for a marketing firm to be able to anticipate how new trends might affect their marketing plan? What demographic factors should a marketing manager be aware of in order to make the most effective marketing decisions? How do demographic variables impact target marketing and segmenting consumer markets? Why are these factors so important?

Reference no: EM132111026

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