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Part 1:
The GoGo Bunny is a hot toy this Christmas, and the manufacturer has decided to ration supply to all retailers. A large retail chain owns two channels-a discount channel and a high-service channel. The retailer plans to sell the toy at a margin of $4 in the discount channel and a margin of $8 in the high-service channel. The manufacturer sends 100,00GoGo Bunnies to the retailer. The retailer has forecast that the demand for the toy at the high-service channel is normally distributed, with a mean of 400,000 and a standard deviation of 150,000. How many toys should the retailer send to the high-service channel?
Part 2:
NatBike, a bicycle manufacturer, has identified two customer segments, one that prefers a customized bicycle and is willing to pay a higher price and another that is willing to take a standardized bicycle but is more price sensitive. Assume that the cost of manufacturing either bicycle is $200. Demand from the customized segment has a demand curve of d1=20,000 - 10p1 and the demand from the price-sensitive standard segment is d2=40,000-30p2. What price should NatBike charge each segment if there is no capacity constraint? What price should NatBike charge each segment if the total available capacity is 20,000 bicycles? What is the total profit in each case?
Without describing specific intracellular signaling molecules, what effect does cholera toxin have on a signaling pathway?
What major learning on managing the value chain can apply in practice as a manager in your organisation - view of managing the value chain before entering this subject and how this has, or hasn't changed.
Show how the following events change the discount rate applicable to an expansion of an existing restaurant chain.
A population of sunflowers has an average time toflowering of 50 days.We select the sunflowers that floweredearliest; their average time to flowring is 35 days. We breed those5 early flowering plants with each other and plant the resultingseeds. w..
When I first started out in Supply Chain years ago, one of my first mentors told me that you can’t improve what you cannot measure. Years later I learned that he stole that expression shamelessly from the Toyota Production System playbook (Liker, 200..
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What is the expected annual cost to the city for the garbage that cannot be unloaded at the dump?
What were the key learnings / surprises realized during the implementation of the first phase of outsourcing to DHL and how is the current situation? What roadblocks emerged in/from the first phase that can impede the implementation of the second p..
Providing two distinct options and arguing the benefits and costs of each. You are the Vice President for Transport of a medium-sized company.
Enhance and apply planning, organising, decision-making and time management skills appropriate for use in an organisational context.
Explain the supply chain of milk
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