Reference no: EM133292096
Assignment:
Choose one specific advertisement from any medium (print media, online, video, etc.) that you think is particularly interesting and effective. Discuss why you believe it is a successful ad and present it to the class.
Presentation
The presentation should only consist of two to three simple slides to help you present in class for two to three minutes. Simply state which advertisement you chose, why you chose it and what is interesting about this specific advertisement.
You can speak about anything you want to express about this ad. You have total freedom of what ideas to get through in your presentation. If you prefer some more specific guidance, consider writing about any of the following points: (NOT A MUST TO ANSWER ALL QUESTIONS)
1. Why did you choose this one ad?
2. What specifically did you like about it?
3. How does it connect with consumers?
4. Does the ad appeal more to the logic or the heart of the potential customer?
5. How does it portray the brand/product/service?
6. What action/s does it incite in the viewer/reader?
7. How would you improve this ad?
8. What would you as a follow-up to increase brand awareness or sales?
9. Do you think this ad would be more successful in some cultures than others?
10. How would you change this ad to also be efficient in other cultures?