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Costs can be categorized in the following ways: Actual vs. budgeted cost Full cost vs. direct cost Fixed vs. variable vs. mixed costs Relevant vs. irrelevant costs Product vs. period Direct vs. indirect
Discuss the following questions:
Why is it important for a company to know the categorization of each cost?
How can this information be used in decision making? Provide an example of each of the cost categorizations above.
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From the case study, formulate a strategy to improve the promotion practices at CSD. Support your position with evidence or examples.
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