How are the given announcements related

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Question: In November 2010 Netflix announced a new lower price for streaming video direct to home televisions. At the time, Netflix had no serious competitors-Netflix's share of the digital download market was more than 60% (the second firm's was only 8%). Just three months later, Amazon announced that it was entering the market for streaming video. How are these two announcements related?

Reference no: EM131824696

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