Guidelines that should be used for effective implementation

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Reference no: EM13735016

Write a paper discussing the qualitative data collection and analysis you would recommend using to determine the price, placement, and promotion of a new health and energy beverage a company plans to add to its product line. In your paper do the following:

Identify and describe at least three appropriate qualitative research tools.

Explain the advantages and disadvantages of each of the qualitative research tools you selected.

Discuss what you believe to be the top three ethical issues in qualitative research. Justify your choices.

Choose the qualitative method(s) that you feel would be most appropriate for this project and explain the reasons for your selection of that method.

Identify the steps and guidelines that should be used for effective implementation of the method(s) you selected.

Reference no: EM13735016

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