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Genuine legitimacy in external environment

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Reference no: EM132655523

Question

Do you believe mission statements and official goal statements provide an organization with genuine legitimacy in the external environment? When a company such as CVS (discussed in Chapter 2) makes a decision to stop selling cigarettes because that action conflicts with its mission statement, what do you see as the impact on public opinion? On future business?

Reference no: EM132655523

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