General motors create and sustain competitive advantage

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Reference no: EM132274103

STRATEGY USED How does General Motors create and sustain a competitive advantage? What strategy (Ensuring Coherence in Strategic Direction, Value Chain Analysis, Resource View of Firm, Industry Life Cycle Strategies, Portfolio Management, and the BCG Matrix) was undertaken by this company? Were they successful? Can all companies use this strategy? How is the strategy affected by the life cycle in the industry? Remember to reference Porter’s generic competitive strategies. THIS IS CRITICAL.

Reference no: EM132274103

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