Find linear regression model

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Reference no: EM132922148

Below is a dataset on household purchase behavior for a particular coffee brand for two consecutive months. The data has been normalized to the extent that each purchase instance is for one packet of a standard coffee size.

Dataset on Buying Coffee
Household Income
# of Members of Household
Zip Code
Month 1 purchase behavior (1: Yes, 0: No)
Month 2 purchase behavior (1: Yes, 0: No)

-Specify a logistic regression model (i.e. articulate what the dependent and independent variables are) that captures a household's coffee purchase behavior. Explain why your model is reasonable. What additional data might you need to develop a better model?

-How would you convert this model into a linear regression model while preserving the original objective of understanding coffee purchase behavior?

Reference no: EM132922148

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