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Q. Compose a document that presents marketing decisions also strategies embraced in marketing. Document is a proposal to be submitted to a client that needs assurance that his investments in marketing his products will be of value. Client has been losing market share to competition in a heavily saturated market. He is unsure about what to do to recover market share also create a strong brand image. Just where he should position his product to get broadest market share also revenue. His product is thin white uncoated paper plates like you might find at most social events. He recognizes he may not have stayed up with times also is willing to upgrade his product, but he does like paper plate industry

Reference no: EM1379874

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