Extending the marketing myopia concept

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What does the article on “Extending the Marketing Myopia Concept” mean by self-concept specificity? Do you agree with this? Why or why not?

Describe the relationship between quality and personal values.

Is sexual orientation discrimination prohibited under any of the federal laws in the United States?

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Extending the marketing myopia concept : What does the article on “Extending the Marketing Myopia Concept” mean by self-concept specificity?

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