User Account

All Pages

Explore few new digital technology trends that businesses

Assignment Help Marketing Management
Reference no: EM133631971 , Length: Words Count:2500

Assignment:

Project Brief- This module allows you to explore few new digital technology trends that businesses and organisations need to put into practice to enhance their market competitiveness by creating short- and long-term growth opportunities in the marketplace. As a marketer in a digital world, it is important to stay up to date with contemporary trends and developments, taking an active interest in potential future advancements. So based on the learnings of this course, choose an emerging technology for your blog and a brand or one of United Nation's 17 Sustainable Development Goals (SDGs) for your report which you are keen to explore in more detail and complete the following two tasks. 500-word blog post Identify an emerging technology used in marketing (such as AI, NLP, Sensor Tech, Robotics, IoT, blockchain, Chat GPT) which interests you, and write

500-word personal reflection on your chosen area, using the context of your chosen brand or one of the areas of UN's 17 SDGs. You will need to include a summary of the chosen technology, your own personal reflections on it, and how it could be applied within the sector/SDGs for marketing.

2,000-word report

? Take two new emerging tactics (disciplines) of digital marketing (being data driven / being predictive / being contextual / being augmented / being agile).

How could they be applied for your chosen brand/SDG?

First, explain why you have chosen these two disciplines for your brand/SDG.

? Analyse the current situation for the brand. The brand/SDG is currently using which tactic(s)? Map out your idea visually and support with existing research.

? Explore how your chosen two disciplines can support marketing efforts of the brand/SDG differently than currently employed by the brand/SDG.

? In the light of what you have learned in the course, what would you suggest to your brand/SDG for their next marketing tactics? Which technologies would you recommend them? How? Why?

Reference no: EM133631971

Questions Cloud

Discuss debate between rationalism and empiricism : What are the major differences between these two traditions in their approach to the theory of knowledge and metaphysics?
Explain public relations-advertising use mass media : Describe the ways in which they differ from each other. Explain how public relations, marketing and advertising use mass media.
Wing meets parking because there are excellent parking spots : Wing meets parking because there are excellent parking spots and excellent spacing.
Why is the most crucial in influencing customer preference : Which of the following bank characteristics is the most crucial in influencing customer preference? Why?
Explore few new digital technology trends that businesses : Take two new emerging tactics (disciplines) of digital marketing (being data driven / being predictive / being contextual / being augmented / being agile).
How can a strategically implement a blue-ocean strategy : Critically assess the drawbacks or potential challenges associated with adopting a blue-ocean strategy in specific industry contexts for each example.
Creating a criminal justice program driven by data : Discuss challenges in creating a criminal justice program driven by data. What tools are essential for the administrator of a criminal justice program.
Analyze the dual court system in the united states : Analyze the dual court system in the United States and explain the advantages and disadvantages of a dual system?
Research the issue of vaccine mandates : In your informed opinion, are vaccine mandates an overreach by private employers? Do they violate an employee's right to privacy? Why or why not?

Reviews

Write a Review

Marketing Management Questions & Answers

  Integrated marketing communication

Developing an IMC plan of Amazon that aims to create awareness and knowledge amongst Singaporean  consumers of the ethics involved in buying clothing made from Bangladeshi factories  .

  Multiple choice questions on e-commerce

The assignment in Computer Science or Information Technology is about multiple choice questions, particularly in e-commerce. Questions such as types of e-commerce websites, commercial websites, disintermediation, Platform for Piracy, the data that ca..

  Balanced scorecard for red lobster

The assignment in marketing is about Red Lobster, which is one US and Canada's most loved seafood restaurant. It has hundreds of outlets in US and Canada and it now wants to expand further. The approach adopted by Red Lobster has been discussed in fu..

  Marketing plan - marketing audit, swot and smart report

The assignment in marketing is about preparing a marketing plan. As part of marketing plan, the SWOT analysis, assessing the competitive position, identifying critical competitive issues, marketing objectives, strategy and actions have been suggested..

  Marketing plan

Marketing deals with preparing a marketing plan for either an existing product or a new product. Various aspects about launching a new product into the market are discussed ranging from the industry the product belongs to, goals and vision of the com..

  Yamato corporation analysis - harvard case study

Please refer to the PDF for the Case Study and questions.The case study from Harvard Business School is about Yamato Corporation, a parcel delivery company which provides door to door delivery in Japan.

  Marketing plan - create a new product

The assignment in marketing is about competitive analysis for a new product namely "heated insoles". These heated insoles can be put in shoes and they can protect the wearer's feet by keeping them warm during cold winters.

  Report on digital marketing strategy for a website

Promotion strategies of  the one's own developed website

  Integrated marketing campaign of mccafe

Integrated marketing campaign for McDonald's McCafe. McCafe has been launched in Canada. This is a case study which involves the use of digital marketing and social media marketing apart from regular marketing such as TV and radio. All these more are..

  New product development at adidas

In this paper, the researcher also determines the different kind of practices used by Adidas to manufacture shoes for its customers.

  Managing services in competitive environment

Services can be defined as separately identifiable, intangible activities which provide want-satisfaction when marketed to household consumers and/or industrial users.

  Prepare a marketing plan

A marketing plan is an essential tool for any marketer, providing direction for a brand, product or organization. A marketing plan describes the marketing environment, marketing objectives and marketing strategies.

Free Assignment Quote

Assured A++ Grade

Get guaranteed satisfaction & time on delivery in every assignment order you paid with us! We ensure premium quality solution document along with free turntin report!

Submit Assignment

Academics

Major Subjects

Majors

Get In Touch

whatsapp: +91-977-207-8620

Phone: +91-977-207-8620

Email: [email protected]

TERMS & POLICIES

HELP & SUPPORT

All rights reserved! Copyrights ©2019-2020 ExpertsMind IT Educational Pvt Ltd