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Explain value of developing a sales force based on markets

Assignment Help Marketing Management
Reference no: EM131463718

Discussion " Strategic Management"

Please Read Instructions First: This assignment "DOES NOT" require APA style. No headers or cover page is needed. I must post on online for class. All work should be original with no plagiarism and in proper English grammar. The responses should include answering the main discussion questions, fully, including proper cites as well. When you use citations and resources, I should be able to look it up to find where you got it from and to ensure they are accurate. (USE ALL BOOK, JOURNALS, MAGAZINE ARTICLES, PUBLICATIONS, CITATIONS AND RESOURCES FOR THIS ASSIGNMENT FROM THE UNITED STATE OF AMERICA!) I highlighted the questions in "red, bold, italic and underlined" so you know which ones to answer. Each discussion question should cover the question completely and be a paragraph or more in length. The more in-depth the information is, the better.

Discussion: "Don't Miss the Mark"

Please respond to the following:

Watch the following videos: https://www.youtube.com/watch?v=lYX04wiMYmQ

https://youtu.be/0-4ivPwMDCE

There are two very different target markets and sales forces discussed in the videos. Identify some of the key differences between the organizations' sales forces and target markets. Explain the value of developing a sales force based on the target market. Use examples from each video to support your response.

Reference no: EM131463718

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