Explain the story or message of your chosen video

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Reference no: EM133481877

Question 1:

To accomplish this activity, you will first watch the video below by Julian Treasure. In this video, Julian Treasure discusses the four powerful cornerstones of an engaging presentation, also known as the H.A.I.L. method (Honesty, Authenticity, Integrity, and Love). Storytelling is much more than just sharing information. It is used to highlight the meaning or value of something to an audience. This method offers presenters a powerful way to connect with an audience and enthusiastically deliver a message. link is https://youtu.be/eIho2S0ZahI

Now that we have learned about the H.A.I.L. method, we understand that what we are saying and constructing presentations can be beneficial in connecting with our audience. It is important to also consider that how we are saying things can also influence the effectiveness of a presentation.

Question 2:
First, choose a video that was created for the general consumer. This video or ad could be a promotional placement for a product, event, or artist.

For example, in this hyperlinked video by Nike, we see a story about bringing people together and inspiring future generations of athletes to follow their dreams. Or, in this hyperlinked video made by Publix which uses storytelling to promote Valentine's Day. These are just a few examples to reference as you search for the video.

Explain the story or message of your chosen video. This should be a brief summary of the video.
Does this video persuade or motivate the audience? If so, how?
Describe in what ways this video applied the H.A.I.L. method.

Reference no: EM133481877

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