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Explain the steps in the personal selling process

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1. Explain the steps in the personal selling process. How does B2B personal selling differ from B2C personal selling?

2. Your team is to redesign a Kanban system for a busy production line but you are limited to just 3 containers. After two days of sampling, you determine that there is an average demand of 1650 units per 7.5 hour shift. Since lead time is known to be 19.0 minutes and management wants you to start this system with 12% safety stock, how many whole units should each container hold?

3. Your company has developed a new nutritious snack food and you are part of a team created to develop the promotion mix for the new product. Your specific task on this team is to determine the sales promotion activities of the promotion mix. Identify and describe several possible sales promotion activities the firm could use to promote the new snack food.

Reference no: EM132256346

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