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1. Explore what the Georgetown survey on Internet privacy tells you about the way that regulation is likely to develop.
2. Explain the overall ethics of direct marketing practice using examples to illustrate.
Why might a firm in packaged goods choose to enter a globally strategic market rather than a market that is more standalone attractive? In what way would your answer differ for a firm manufacturing and marketing medical diagnostic equipment?
Describe your new product. You have many choices. It could be a classically innovative product, newcategory entry, an addition to the product line or line extension. It could even include more minor product changes like product improvements, repos..
Describe what marketing means to you. Next, describe the type of marketing concepts that attract you as a consumer. Explain the function of the identified marketing concepts within society overall
Explain Benefits of an Open Environment and describe What are the benefits of using an open environment
Study of the structure and the efficiency of WTI trough the academic research
The Tata Nano: The People's Car (A) and Maslow's Hierarchy of Needs, From the case study, categorize the Nano's marketing segments that have the greatest influence on its sales
Explain Smuckers' Fit or Lack of Fit - Case Analysis and State the main purpose of the response (thesis statement) and what you hope to accomplish
Research, plan and develop an eMarketing plan for a fashion related business. This project is an opportunity for you to research and evaluate current and future tools and trends in eMarkerting
Your task is to compare and contrast the different theoretical perspectives on the leaders' traits/characteristics and motives as evidenced in the literature you have identified,
What does a brand manager do? In answering, you should discuss the value that brands add to both marketers and consumers.
Describe the difference between corporate philanthropy, social entrepreneurship, and sustainability. Summarize the concept of corporate social responsibility (CSR). Is it a fad, or is it here to stay? List at least three arguments for CSR and three..
Explain what factors you used in choosing your specific marketing strategies and the purpose of each selection. Find a way to be unique and to add value by bundling services.
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