Explain the nature of the three basic promotion methods

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Q. Examine IN DETAIL the four levels of supply chain alliance. Illustrate what criteria should be taken into consideration when considering an alliance? Explain why is developing trust so important to developing trust in a supply chain?

Q. Briefly explain the nature of the three basic promotion methods available to a marketing manager. Illustrate what are the main strengths and limitations of each?

Reference no: EM1391297

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