Explain tapscott and williams statement on ecommerce

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Explain Tapscott and Williams statement on Ecommerce

Give examples of the following statement by Tapscott and Williams: "As the new Web evolves, platforms for participation are becoming the competitive standard for top online properties. There are a variety of ways to compete in this environment, and open approaches to innovation do not have to be synonymous with free. Companies that attract and reward the best participants have the opportunity to create new sources of competitive advantage.

Reference no: EM1324048

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