Explain null and alternative hypotheses

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WidgeCorp became the market leader in snack foods after acquiring a rival company, Company W. Their management style and business decision-making differed. Employees at WidgeCorp collected relevant data and through statistical analysis used this information to draw conclusions and make appropriate recommendations. Company W tended to rely on the experience and judgment of its managers. For the time being, both companies are being managed separately, but within the next twelve months they will merge all management, processes, and accounting. You work for Company W and are a little nervous about this new way of working, but realize that you need to be able to present issues and recommendations with statistical verification to the WidgeCorp executives. You will also introduce and employ statistical analysis to the senior management of Company W's various departments such as Marketing, Sales, and Production. Part of your job will be to educate Company W as well.

You're trying to explain null and alternative hypotheses to one of the senior managers at Company W and he's not "getting it" when you use snack food sales. Help him by thinking about a business problem in another organization or department. Formulate a null hypothesis and the corresponding alternative hypothesis that could be tested.

Reference no: EM1334896

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