Explain marketing plan for a new product

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Explain Marketing Plan for a New Product

Create a new product or service for an existing organization. This product or service will be the basis for your marketing plan. (Existing organization is Amazon.com and new product or service is a brick and mortar store for Amazon).

Include-

- A SWOTT (strengths, weaknesses, opportunities, threats, and trends) analysis on the new product or service.

- The marketing research approach you would use to develop the marketing strategy and tactics for this new product or service.

Reference no: EM1333805

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