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To fully prepare for a presentation on your company's new social networking site, you must know what strategic resources are necessary to obtain. You should prepare a memo for your boss outlining the key resources and explaining their linkage to competitiveness.
You must address the following in your memo:
- Discuss the role of resources and capabilities in strategy formulation.
- Research and discuss the key resources of a social networking Web site.
- Explain how the key resources are linked to competitiveness.
- Discuss the steps associated with putting resources and capabilities to work.
- Research one other social networking Web site or company, and explain its key resources.
- Explain to the vice president what strategy recommendations the company should offer before implementing the social networking Web site.
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