Explain effective segmentation and target marketing

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1-What has happened to marketing as a result of the "Great Recession"-2008-2009?

2- "The rapid emergence of social media not only has changed the way humans communicate and develop relationships with one another, but also has proved to be a necessity for businesses to market their goods and services and interact with consumers"- Do you agree with this statement. Why or why not?

3- Explain: Effective segmentation, target marketing and positioning are central to marketing.

Reference no: EM13723539

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