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Explain a marketing mix and pricing strategies
The term marketing mix refers to a unique blend of product, distribution, promotion, and pricing strategies designed to produce mutually satisfying exchanges with a target market. You may have heard this described as the 4 P's of marketing (product, place, promotion, price).
Choose an idea, good, or service with which you are familiar and describe its marketing mix and how it resulted (or did not result) in a satisfying exchange for you. Clearly explain each element. 1. Describe the product. 2. How is it distributed or placed? 3. How is it promoted? 4. How is it priced relative to competition?
Explain Electronic Data Transfer and electronic data transfer is a scientific innovation facilitating the remote transfer of information
Explain Why is it important for a company to develop a unique strategic plan for its e-commerce operations
Explain Amazon and Border and Compare and contrast the management approach each took to internet marketing and sales
The Sarbanes Oxley Act (Sox) came about as a result of corporate scandals such as Enron and Worldcom. Critics say that it is burdensome for most medium sized business.
Explain Why is the Internet important for business and present a powerpoint presentation on the changes the Internet has made in the way we do business across the world
Case Study: A new campus for the University of Rummidge
Explain E-business and Nintendo Wii and What is the e-Business lesson to be learned from the Nintendo Wii
Explain Contracts- UCC Article 2 and Grocery Inc and discuss the different warranties that apply to Grocery's business
(1) establishing performance standards, (2) measuring individual and organizational performance, (3) comparing actual performance to planned performance standards and (4) taking corrective actions.
Explain E-Commerce Business Models and What other types exist at this level and what are some examples of them in terms of Internet Web sites or other Internet applications that primarily employ that model
Explain Information And Social Media and What are the advantages and disadvantages of social media
Calculating a sales mix variance and sales quantity variance
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