Exclusive distribution or selective distribution

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Discuss how many channel members you will use and explain why (intensive distribution, exclusive distribution or selective distribution)

Select a firm that became an MNE from ownership advantages and illustrate the actions the firm took in a certain country(s) to achieve this

Reference no: EM1386179

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Exclusive distribution or selective distribution : Discuss how many channel members you will use and explain why (intensive distribution, exclusive distribution or selective distribution)
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