Examples of ways companies can create global mindset

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1. Discuss and provide examples of ways companies can create a “global mindset”?

2. Explain how you think creativity affects advertising and if creative ads are always effective. Should brand strive towards creativity?

3. Discuss the idea of the ownable brand idea: a single-minded idea that a brand can build its campaign.Support your views with examples and cases. Consider why it is important for a brand to have such an idea.

Reference no: EM132159393

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