Example of company pursuing blue-ocean strategy

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Reference no: EM132249328

A) Which of the following is NOT an example of a company pursuing a blue-ocean strategy? Starbucks in the coffee house industry; FedEx in overnight package delivery; Nordstrom in the retail industry; Cirque de Soleil in the live entertainment industry; eBay in the online auction industry.

B) Which of the following does NOT exemplify when a late-mover advantage arises? Property rights protections in the forms of patents, copyrights, and trademarks prevent the ready limitation of initial moves; Rapid market evolution gives fast followers the opening to leapfrog a first mover’s products with more attractive next-version products; Market uncertainties make it difficult to ascertain what will eventually succeed; Products of an innovator are simple, do not need high customer understanding and easily penetrate the market; Pioneering helps build a firm’s reputation with buyers and creates brand loyalty

C) Which of the following statements explaining why merger and acquisition strategies typically fail is true? due to the development of effective integration plans conducive to employee satisfaction; due to misinterpretation of the cultural differences and unforeseen challenges in integrating operations; due to an execution of functional and integration activity while sustaining and capitalizing on the combined sources of revenue; due to misleading advertising messages detailing the merger announcement; due to the creation of management-employee programs intended to foster better communication.

Reference no: EM132249328

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