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1. From the e-Activity, imagine that you are pitching your favorite social media site to the “Shark Tank” panel for a possible investment opportunity. Examine the 4P’s (price, product, place, promotion) of your favorite social media Website. Create a brief pitch for the social media site to present to the “Shark Tank” panel.
2. Examine the components of a marketing plan. Determine the component you believe to be the most important and the component you believe to be the least important. Provide a rationale for your response.
The Delicious Foods Corporation makes nutrition (candy) bars. Next month (January) the company plans to sell nearly 200,000 pounds of candy (although they don't call it candy because they extol its nutritional value)
part 1 deliverable length 1200ndash1500 wordssometimes brands need to be repositioned in the marketplace for a variety
Explain Henry Assael Model of buying decision behaviour along with the diagram". Explain in 2 Pages total.
Why doesn't Evo need to tailor its marketing to different countries and do you agree with their decision to present one marketing message
Explain Chain of Result Elements and Alignment Opportunities and describe the Chain of Results elements and how each element provides alignment opportunities.
you need to announce the improvements in the delivery of the services by the company. While AirWays has a limited communications budget, the chief marketing officer (CMO) wants to allocate the money in the most effective way.
Explain Product in the marketing mix and describe the key points of a good or service as it applies to the piece of the marketing mix
Explain Factor Analysis of Boeing and the Internet and develop both an EFAS (External Factors Analysis Summary) Table and an IFAS (Internal Factors Analysis Summary) Table
Explain E-Business Issues discuss one example of any e-Business failure and what could be done differently to prevent it from happening again
Outline and explain the concept of internal marketing and why it is important in service products. How would you introduce an effective internal marketing programme to an organisation?
Explain Marketing Information Systems and Information systems have to be designed to meet the way in which managers tend to work
Explain how the internet changed the supply chain at sears
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