Reference no: EM133503748
Assignment: Innovation & Entrepreneurship Paper
Length: 1,500 Words.
CLOs:
A. Identify and apply the fundamental theories of innovation and entrepreneurship.
B. Examine the different debates on innovation and entrepreneurship in multiple sectors regionally and internationally.
C. Develop the soft skills needed to pursue innovative entrepreneurial endeavors through immersion in an experiential learning environment.
D. Apply innovative and entrepreneurial ideas to make positive change in the community.
Instructions
Students are invited to identify a potential business idea that brings some level of innovativeness and test the possibility of its commercialization on the market. You are not restricted to where the business idea should be implemented (country, sector, industry).
Description of the student task:
Students are invited to prepare their essays to address the following issues:
1. Elaboration of new business idea
2. Elaboration what is the newness of the business idea
3. Assessment of macro-environment by assessing different databases such as the Global Innovation Index, Global Entrepreneurship Monitor, Doing Business Report
4. Creation of the questionnaire for testing the commercialization of the business idea
5. Conducting a survey with potential users (at least 10 potential users must besurveyed)
6. Present the findings from the questionnaire.
7. Based on the findings do your SWOT and Porter Model Assessment
8. Discuss the findings.
An essay should consist at least of the following elements:
1. Abstract
2. Introduction
3. Literature review
4. Findings
5. Discussion
6. Conclusion
7. References
8. Appendix.