Reference no: EM133898250
Questions
1. What is Henkel Iberica's current organization strategy? What does Every Day Low Prices (EDLP) strategy mean? What are the costs and benefits of this strategy?
2. What is Henkel Iberica current SC strategy? Are the 2 strategies aligned? Do these strategies fit with the economic environment?
3. Identify the issues described in the case. Analyze the impact and urgency of the issues.
4. Analyze the Economic Environment in which Henkel Iberica operates and competes. Do the current organizational strategy and SC strategy fit with the economic environment in which Henkel Iberica operates?
5. What are the implications of SKU (stock-keeping unit) proliferation for Henkel Iberica's functional areas (manufacturing, Logistics, procurement, and marketing). What are the costs and benefits of manufacturing such a large variety of SKUs?
6. Explain Collaborative Planning, Forecasting and Replenishment (CPFR).Does CPFR mitigate the costs of the SKU proliferation? In what sense?
7. What strategic alternatives can Henkel Iberica pursue? What are the decision criteria you would include in selecting the best alternative?
8. What is your recommendation for Henkel Iberica? Is it feasible?
9. What are the implementation plans and the monitor and control mechanisms?
10. What contingency plans would you make?