User Account

All Pages

Evaluate various methods for creating customer value

Assignment Help Marketing Management
Reference no: EM132478138

Course Objective
This assessment addresses the following course objective(s):

Question 1: Evaluate various methods for creating customer value.

Question 2: Compare and contrast the ways that a company can create brand identity.

Question 3: Assess internal and external communication needs as they relate to the marketing function.

Instructions

Now that your former real estate organization has merged with two other real estate firms and you have become the Executive Vice President for Marketing of the new Gaia Real Estate, inc. that covers both consumer and commercial/industrial structures; your job is to expand Gain throughout the United States. Focus on the following important elements in the real estate industry:

Discussion 1: Look at the latest census data and identify at least two areas in the country that are growing.

Discussion 2: Make plans to enter into those areas and crystallize your priorities either in commercial/industrial or consumer structures. Explain why.

Discussion 3: In the consumer area, are you going to include condominiums in addition to single-family structures? Crystallize your priorities between the two and explain why.

Discussion 4: Assuming that you are going to use beta tests, identify the criteria to be used for the selection of clients in both commercial/industrial and consumer real estate.

Discussion 5: Decide who your clients would be (demographics) for condos, single-family structures, commercial structures, and industrial structures.

Discussion 6: Also, consider the use of prognostication (forecasting) covering all the classifications of structures cited above. Provide priorities.

Reference no: EM132478138

Questions Cloud

Prepare entries for the issue of the bonds : The corporation uses the straight-line method to amortize premium or discount. Prepare entries for the issue of the bonds and for the first interest payment
Describe the brands social media presence : Describe the brand's social media presence. Where are they active? How active are they? Use screenshots where necessary to illustrate.
Prepare appropriate entries for Natick Industries : Prepare appropriate entries for Natick Industries from the beginning of the lease through March 31, 2021. Appropriate adjusting entries are made quarterly
Discuss about the fashion designs international inc : Discuss the critical components from the case study that are needed to determine break-even and target-profit for Fashion Designs International
Evaluate various methods for creating customer value : Compare and contrast the ways that a company can create brand identity. Assess internal and external communication needs as they relate to marketing function.
Why complex society emerge in particular geographic area : Choose one geographical area in which civilization first developed (Mesopotamia and Egypt). Why do you think that a complex society emerged
What is the amount of the firm''s net working capital : Scare Train, Inc. has the following balance sheet statement items: current liabilities of $623,480; net fixed and other assets of $1,834,172; total assets
Building blocks of stock and bond valuation : Question: Construct a table to succinctly compare and contrast the building blocks of stock and bond valuation.

Reviews

Write a Review

Marketing Management Questions & Answers

  Integrated marketing communication

Developing an IMC plan of Amazon that aims to create awareness and knowledge amongst Singaporean  consumers of the ethics involved in buying clothing made from Bangladeshi factories  .

  Multiple choice questions on e-commerce

The assignment in Computer Science or Information Technology is about multiple choice questions, particularly in e-commerce. Questions such as types of e-commerce websites, commercial websites, disintermediation, Platform for Piracy, the data that ca..

  Balanced scorecard for red lobster

The assignment in marketing is about Red Lobster, which is one US and Canada's most loved seafood restaurant. It has hundreds of outlets in US and Canada and it now wants to expand further. The approach adopted by Red Lobster has been discussed in fu..

  Marketing plan - marketing audit, swot and smart report

The assignment in marketing is about preparing a marketing plan. As part of marketing plan, the SWOT analysis, assessing the competitive position, identifying critical competitive issues, marketing objectives, strategy and actions have been suggested..

  Marketing plan

Marketing deals with preparing a marketing plan for either an existing product or a new product. Various aspects about launching a new product into the market are discussed ranging from the industry the product belongs to, goals and vision of the com..

  Yamato corporation analysis - harvard case study

Please refer to the PDF for the Case Study and questions.The case study from Harvard Business School is about Yamato Corporation, a parcel delivery company which provides door to door delivery in Japan.

  Marketing plan - create a new product

The assignment in marketing is about competitive analysis for a new product namely "heated insoles". These heated insoles can be put in shoes and they can protect the wearer's feet by keeping them warm during cold winters.

  Report on digital marketing strategy for a website

Promotion strategies of  the one's own developed website

  Integrated marketing campaign of mccafe

Integrated marketing campaign for McDonald's McCafe. McCafe has been launched in Canada. This is a case study which involves the use of digital marketing and social media marketing apart from regular marketing such as TV and radio. All these more are..

  New product development at adidas

In this paper, the researcher also determines the different kind of practices used by Adidas to manufacture shoes for its customers.

  Managing services in competitive environment

Services can be defined as separately identifiable, intangible activities which provide want-satisfaction when marketed to household consumers and/or industrial users.

  Prepare a marketing plan

A marketing plan is an essential tool for any marketer, providing direction for a brand, product or organization. A marketing plan describes the marketing environment, marketing objectives and marketing strategies.

Free Assignment Quote

Assured A++ Grade

Get guaranteed satisfaction & time on delivery in every assignment order you paid with us! We ensure premium quality solution document along with free turntin report!

Submit Assignment

Academics

Major Subjects

Majors

Get In Touch

whatsapp: +1-415-670-9521

Phone: +1-415-670-9521

Email: [email protected]

TERMS & POLICIES

HELP & SUPPORT

All rights reserved! Copyrights ©2019-2020 ExpertsMind IT Educational Pvt Ltd