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Question: In this assignment, you will evaluate the market situation and competitive landscape for EcoFresh. This process means performing a situation analysis, writing a digital competitive review, and identifying business goals and market objectives for EcoFresh.
Situation Analysis: Write a summary of the key market, environmental and competitive factors. Additionally, create 3 SWOT analyses - one for a potential direct competitor, one for an indirect competitor, and one for your own company. Length: 1000 - 1500 words
Digital Competitive Review: Perform a focused digital marketing review of EcoFresh and their top three competitors.
Business Goals and Marketing Objectives: Describe the plan's business goals and marketing objectives. Length: 150 - 250 words
Developing an IMC plan of Amazon that aims to create awareness and knowledge amongst Singaporean consumers of the ethics involved in buying clothing made from Bangladeshi factories .
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The assignment in marketing is about Red Lobster, which is one US and Canada's most loved seafood restaurant. It has hundreds of outlets in US and Canada and it now wants to expand further. The approach adopted by Red Lobster has been discussed in fu..
The assignment in marketing is about preparing a marketing plan. As part of marketing plan, the SWOT analysis, assessing the competitive position, identifying critical competitive issues, marketing objectives, strategy and actions have been suggested..
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Please refer to the PDF for the Case Study and questions.The case study from Harvard Business School is about Yamato Corporation, a parcel delivery company which provides door to door delivery in Japan.
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Promotion strategies of the one's own developed website
Integrated marketing campaign for McDonald's McCafe. McCafe has been launched in Canada. This is a case study which involves the use of digital marketing and social media marketing apart from regular marketing such as TV and radio. All these more are..
In this paper, the researcher also determines the different kind of practices used by Adidas to manufacture shoes for its customers.
Services can be defined as separately identifiable, intangible activities which provide want-satisfaction when marketed to household consumers and/or industrial users.
A marketing plan is an essential tool for any marketer, providing direction for a brand, product or organization. A marketing plan describes the marketing environment, marketing objectives and marketing strategies.
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