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Indicate the types of stakeholders involved in the new product development process.
Evaluate the impact of key inputs from stakeholder groups on new product development efforts.
Analyze the role these key stakeholder groups can play in contributing to the success of a new product.
Examine the persuasive strategies that can be used to enfranchise stakeholders in new product development projects.
Assess the key competitive advantages that information technology (IT) has delivered to the area of new product development.
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Explain Cite two examples of marketing communicationsand What aspect of each marketing communication
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Explain Entrepreneurial organization and Describe how an entrepreneurial organization's size and age and growth goals are influential in determining its character and strategic direction
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