Evaluate the features of these two companies

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Reference no: EM132663138

Learning Objective 1: The role of opportunities, resources, and entrepreneurs in successfully pursuing new ventures.

Learning Objective 2: Three types of entry strategies - pioneering, imitative, and adaptive - commonly used to launch a new venture.

How the generic strategies of overall cost leadership, differentiation, and focus are used by new ventures and small businesses.

How competitive actions, such as the entry of new competitors into a marketplace, may launch a cycle of actions and reactions among close competitors.

The components of competitive dynamics analysis - new competitive action, threat analysis, motivation and capability to respond, types of competitive actions, and likelihood of competitive reaction.

Reflect on the assigned readings for the week. Identify what you thought was the most important concept(s), method(s), term(s), and/or any other thing that you felt was worthy of your understanding.

Also, provide a graduate-level response to each of the following questions:

Research the Small Business Administration's website (www.sba.gov). What different types of financing are available to small firms? Besides financing, what other programs are available to support the growth and development of small businesses?

[Your initial post should be based upon the assigned reading for the week, so the textbook should be a source listed in your reference section and cited within the body of the text. Other sources are not required but feel free to use them if they aid in your discussion].

[Your initial post should be at least 450+ words and in APA format (including Times New Roman with font size 12 and double spaced). Post the actual body of your paper in the discussion thread then attach a Word version of the paper for APA review]

Assignment - 350 words

E-Loan and Lending Tree are two entrepreneurial firms that offer lending services over the Internet. Evaluate the features of these two companies and, for each company:

a. Evaluate their characteristics and assess the extent to which they are comparable in terms of market commonality and resource similarity.

b. Based on your analysis, what strategic and/or tactical actions might these companies take to improve their competitive position? Could E-Loan and Lending Tree improve their performance more through co-opetition rather than competition? Explain your rationale.

The assignment is to answer the question provided above in essay form. This is to be in narrative form and should be as thorough as possible. Bullet points should not to be used. The paper should be at least 1.5 - 2 - (350-400 words) pages in length, Times New Roman 12-pt font, double-spaced, 1 inch margins and utilizing at least one outside scholarly or professional source related to competitive strategy. The textbook should also be utilized. Do not insert excess line spacing. APA formatting and citation should be used.

Reference no: EM132663138

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