Ethical considerations for non-sustainable packaging

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Reference no: EM132081516

Keurig just announced a new, recyclable, travel mug-sized coffee pod for its Keurig 2.0 system. The new K-Mug pods are made from a different plastic that, unlike the smaller pods, can be recycled - albeit not until it is separated from the lid and filter. The company admitted that its primary focus with the new product was not sustainability though; it was to deliver more brewing options and larger cups to customers.

  • What are the ethical considerations for non-sustainable packaging?
  • Think of some options that Keurig (and other coffee pod companies) could implement with regards to social responsibility.

Reference no: EM132081516

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