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Emerging markets often face a contradiction

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Please answer this question in half a page. Please give more points to explain the contradiction. I need this work urgently and perfectly. No plagiarism or grammatical mistakes allowed.

Juliens (2014) posits that multinationals from emerging markets often face a contradiction because they are at the same time first movers and latecomers. Briefly explain this contradiction.

Reference no: EM131417556

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