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Bell's Brewery carves out a new market by mass-marketing craft beer. As the only firm in this market, they hold substantial market power. Bell's has a standard increasing marginal cost curve. Market demand is linear and downward-slowing.
a. Draw a diagram on the axes below that shows Bell's ATC and MC curves, the demand curve, the MR curve, the price of a beer, and Bell's profits.
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What dividends did the firm pay in fiscal year ended February 2, 2017?
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