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Discussion board question: Integrated marketing communication
You are developing an IMC plan that aims to create awareness and knowledge amongst Singaporean consumers of the ethics involved in buying clothing made from Bangladeshi factories.(This is of course in light of recent issues that have been in the media regarding deaths and unsafe workplaces.)
Explain what appeals would you use and why? What would you avoid.
Explain The answer to Supply Chain and What factors need to be considered when running an E-business in respect to a global supply chain
Developed a situation analysis for a selected company culminating in a SWOT analysis. The current situation that company is in from a marketing perspective.
Explain Design of New Beverage Packaging and What recommendations would you make so that the product and its packaging appeals to the consumer innovator or opinion leader to help ensure high trial levels
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Explain Description of E-Businessand Describe how Travelocity handles confidentiality, security and international issues
Develop branding strategies for existing and new products and develop pricing strategies and distribution channels for products.
Explain Strategic Management- Most Important Problem Facing Amazon and How do you balance between your commitment to shareholders and your commitment to the community
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