Discusses the importance of the Hispanic market

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1. IMC Perspective 2-2 discusses the importance of the Hispanic market. What makes this subculture different, and what must marketers do to successfully target it?

2. Many actors and many alternatives merit consideration as the system tries to strike a balance between overutilization and underutilization and as the commercial aspects of health care become increasingly apparent. What would you change about these system if you were in charge of the U.S. Department of Health and Human Services? Explain.

3. Under the UCC Under the UCC, sellers may limit damages by way of a liquidated damages clause in the contract. Analyze and discuss your ruling for Discussion Question 1 (Basement Waterproofing) (p. 587). Then share your thoughts on whether you think liquidated damages should ever be permitted and whether there is a better “test” to determine when they are enforceable.

Reference no: EM132233835

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