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Seattle FilmWorks capitalizes the costs of its direct mailings to prospective customers, expensing them over three years rather than in the year they're incurred. There's nothing wrong with this practice per se. If the customers netted by mailing come back with repeat business year after year, you really have booked an asset. But there is no guarantee that the first-time customer will become a regular. Consequently, large dollar amounts of marketing costs sit on the company's balance sheet as an asset. This situation was familiar to America Online shareholders. By spreading its marketing expenses over several years, AOL was able to create artificially high earnings. The company finally changed its accounting policy. Result: A $385 million write-off.
REQUIRED:
Discuss the trade-offs involved with capitalizing marketing costs from a matching standpoint and from the perspectives of management, the shareholders, and the auditors.
Plot the pdf for this random variable. Compute its mean and indicate its value on the plot along with the value given for the median. Which seems to be more "representative" of the central location of the distribution, the mean or the median?
What were the corporation's earnings per share before the offering? (Do not round intermediate calculations and round your answer to 2 decimal places.
The company just paid a dividend of $0.80 per share. What is the current value of one share of this stock if the required rate of return is 17%?
Write about three hundred words report on the formation of the portfolio and the rationale for the selection.
Achieving Interpersonal Relations and Emotional Balance Describe how positive energy contributes to improved interpersonal relationships. What major barriers can get in the way of positive energy and reinforcement.
Broadbill Corporation, a calendar year C corporation, has two unrelated cash method shareholders: Marcia owns 51% of the stock, and Zack owns the remaining 49%. Each shareholder is employed by the corporation at an annual salary of $240,000.
Illustrate out the three basic types of securities which are issued by corporations? Put in plain words the key rights for common stock ownership and how these rights benefit the shareholders.
Explain this use in your current place of employment or an organization you are familiar with. Describe concerns with properly controlling this flow, including keeping it safe from unauthorized use.
at the end of each year for the next ten years you will receive cash flows of 50. the initial investment is 320.
the effective annual cost of not taking advantage of the 210 net 50 terms offered by a supplier is what percent?please
A bond closed at 102.25. The current yield is 10.4%. What is the annual interest?
Why did Merck's price fall so significantly?
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