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Assignment: To Build or Buy
Select a small business that you visit often (e.g., coffee shop, bookstore, sporting goods store, etc.). Write a 6-8 page paper in which you:
1. Craft a brief (1-2 pages) strategy for a business concept that would directly compete with the small business you selected. Explain the rationale for the strategy in detail.
2. Determine if it would make more sense to open the new business you describe or to purchase the existing business you selected. Explain your reasoning.
3. Discuss the most appropriate form of ownership for your new business (assuming your current financial situation).
4. Outline a business plan for your business. Visit https://www.sba.gov for tools and templates.
5. Include at least two (2) references outside the textbook.
Make a outline of key leadership characteristics of someone you know. Explain how these characteristics currently inhibit leadership growth and how working for improvement will make person explained a better leader.
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External Factors
If a company is online, it is global. Anyone in the world can order its products. What do you think about e-commerce? Does it cannibalize brick-and-mortar stores? Who benefits the most?
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