Discuss the marketing channel you have selected for the

Assignment Help Marketing Management

Reference no: EM13392362

For this course, you will be developing a marketing plan for a new product (or service). Each week, you will develop a different part of the marketing plan. The marketing plan will become your final project.

Continue analyzing and developing a marketing plan for the same product that you selected in Module 1. For this module’s assignment, discuss the following items in a two (2) page essay. Please ensure that you have at least 2 references to the textbook. You may also use other reference materials from LIRN (visit the Academic Resource Center for instructions on how to use LIRN).

Please ensure that your paper includes the following topics.

· Discuss the marketing channel you have selected for the product. Describe the marketing intermediaries and why those are the best ones for your product distribution.

· Discuss the supply chain management for your product. How does the implementation of supply chain management result in enhanced customer value?

· Describe the retail marketing strategy for the product (or service). Explain why you chose that strategy. Ensure that you discuss new developments in retailing.

Reference no: EM13392362

Questions Cloud

Analyze the circumstances that resulted in the merger or : examine the circumstances that resulted in the merger or acquisition for the selected company. speculate on two 2

How can cultural differences among audiences affect how : 1.how can cultural differences among audiences affect how public relations messages are interpreted and received? why

What are the main components of your own companys strategic : what are the major components of your own companys strategic management process? what are some key facts of your

Find the mixed strategy nash equilibria nbspin other words : consider the employee-employer relationship - an employee would like to be paid but also gets some benefit by

Discuss the marketing channel you have selected for the : for this course you will be developing a marketing plan for a new product or service. each week you will develop a

Explain how does your company make sure that all employees : how does your company ensure that all employees are meeting their ethics and corporate responsbility? how does it focus

Describe the target country the country cannot be the : utilize the compiled data from the week two assignment to assist you in the development of your final paper. submit an

What happens to other countrys payoff if it decides to : suppose two entities are considering collusion - to make things legal consider a situation similar to opec except

Take the ethics awareness inventory and ethical choices in : take the ethics awareness inventory and ethical choices in the workplace assessments to assess your values. write a

User Account

All Pages