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Discuss the difficult aspects of getting a new product

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Reference no: EM131931041

Question: Case Study - Spanx

Listen to the podcast from "How I Built This" on Sara Blakely (inventor of Spanx) and submit three "lessons learned."

The "lessons learned" should be big picture concepts. Think of the ways that Sara Blakely used creative marketing, or what she saw as the difficult aspects of getting a new product off the ground. Consider how you (or another entrepreneur) can learn from this example. Were there mistakes that she made that you would be wise to avoid?

Be sure to follow the formatting and other requirements described in the homework submission guide.

Information related to above question is enclosed below:

Attachment:- Link to podcast.rar

Reference no: EM131931041

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