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1: Discuss the company’s advertising strategy and how it aligns with its marketing goals.
2: Discuss how the effectiveness of the advertising will be measured.
3: Discuss the promotional strategies that may be used in addition to advertising.
4: Develop an approach to measuring customer satisfaction with your company’s product/service.
5: Discuss how gaps in customer expectations and experiences will be addressed.
Explain What are the essential components of a marketing plan and The decision to reduce the price of a product can be promoted in marketing campaigns
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Michelle Dietrich, president of Mobile Manufacturing, Inc. (MM), stared out of her third-floor window at the traffic below her San Jose, California office and said to herself, "This new product has to be right. If we can't gain back a significant sha..
Your client wants to develop a marketing plan but has a small budget for marketing his business. How would you show your client the benefits of a marketing plan?
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