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Create an overview of the light rail transportation market domain. This overview will be a survey of the domain holistically in order to describe the marketplace of your chosen market domain and the factors contributing to its development. For example, if you chose the transportation industry and focused on light rail transportation, you would discuss the development of the rail or interstate highway systems, the concept of intermodal transportation, deregulation, environment laws, and so forth. You will describe the impact on the marketplace of these new developments and leadership's response. Specifically, the following critical elements must be addressed: A. Factors: Analyze the factors that contributed to the obsolescence or dissolution of notable companies in your selected market domain in the recent past. Make sure to discuss both inhibiting and enabling factors in your analysis. B. Impact of Factors: Assess the impact of the factors you analyzed on opportunities for change and innovation in the business environment of your selected market domain. Guidelines for Submission: Your paper must be submitted as an 8-10 page APA-style Word document with double spacing, not counting the cover page and reference page. It must be in 12-point Times New Roman font, with one-inch margins and at least three authoritative sources cited in APA format.
Carry out a written critique of the way in which characteristics of the chosen innovative product or service has altered over time in order to suit the changing needs of the market by taking account of the following:
1. how would you describe its product line breadth?2. review the different product categories in each of the
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Explain the factors you considered when identifying the market structure for this industry - Analyze whether this industry will work better if it changes its market strategy and starts showing characteristics of another market structure.
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