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Assignment:
Consider an emerging hotel market in South Asia, such as Vietnam, or a similar developing market that you are familiar with. We expect hotel supply to grow as the economy stabilizes and grows. However, because of an historical lack of research by the large international consulting firms and the concentration of ownership in the hands of a few companies, the market is considered very opaque. Data in developing markets can be difficult to obtain, which makes it difficult to calculate defensible inputs for the three hotel valuation software programs.
Consider each of the three programs-the RNAADR, the Fixed and Variable Revenues and Expenses (FIXVAR), and the Hotel Mortgage-Equity Valuation (HMEV) model. Create a post that includes the following:
1. Suggest one piece of the necessary data that you believe would be difficult to obtain for each program.
2. Explain the possible impact of this difficulty.
3. Describe how you would propose to work around the problem.
Developing an IMC plan of Amazon that aims to create awareness and knowledge amongst Singaporean consumers of the ethics involved in buying clothing made from Bangladeshi factories .
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The assignment in marketing is about Red Lobster, which is one US and Canada's most loved seafood restaurant. It has hundreds of outlets in US and Canada and it now wants to expand further. The approach adopted by Red Lobster has been discussed in fu..
The assignment in marketing is about preparing a marketing plan. As part of marketing plan, the SWOT analysis, assessing the competitive position, identifying critical competitive issues, marketing objectives, strategy and actions have been suggested..
Marketing deals with preparing a marketing plan for either an existing product or a new product. Various aspects about launching a new product into the market are discussed ranging from the industry the product belongs to, goals and vision of the com..
Please refer to the PDF for the Case Study and questions.The case study from Harvard Business School is about Yamato Corporation, a parcel delivery company which provides door to door delivery in Japan.
The assignment in marketing is about competitive analysis for a new product namely "heated insoles". These heated insoles can be put in shoes and they can protect the wearer's feet by keeping them warm during cold winters.
Promotion strategies of the one's own developed website
Integrated marketing campaign for McDonald's McCafe. McCafe has been launched in Canada. This is a case study which involves the use of digital marketing and social media marketing apart from regular marketing such as TV and radio. All these more are..
In this paper, the researcher also determines the different kind of practices used by Adidas to manufacture shoes for its customers.
Services can be defined as separately identifiable, intangible activities which provide want-satisfaction when marketed to household consumers and/or industrial users.
A marketing plan is an essential tool for any marketer, providing direction for a brand, product or organization. A marketing plan describes the marketing environment, marketing objectives and marketing strategies.
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