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Discussion: Direct Marketing Strategy and Technology for B2B organizations Consider the direct marketing strategy and marketing technology needs of B2B organizations, and then conduct an online search for marketing tools for such businesses. Industry-specific sources are good choices as well as broader resources.
Post a description and link to one resource or tool and a rationale for your choice. Don't repeat anything already posted, unless you have another viewpoint or use for the tool.
Explain how the theory of constraints could be employed to improve the results of a team using six sigma process improvement techniques.
How can we cover and understand the gaps in our company? and what is the slosh-an
With examples describe two important employee attitudes. In your answer be sure to explain why those attitudes are important. Managers have the ability to shape employee behaviors. Let’s say you have a female employee who dresses inappropriately for ..
In about a single-spaced page or less, describe a real or hypothesized business situation as it progresses through the FOUR STEPS of the PERFORMANCE MANAGEMENT PROCESS. You can write from the perspective of any level manager, an operating employee, o..
Suppose that an investor owns 10% of the stock of firm L, and assume that this investor can lend and borrow at the same interest rate as firm L, that is, at 12% (recall the assumption of perfect markets). Based on the trade-off theory of capital stru..
ou are to research and analyze the organizational performance and effectiveness of one of the organizations listed below. You will also propose recommendations for change and improvement.
Without a systematic method of determining contract performance:
What kinds of things or straetgies can you do to prepare for a job analysis observation/interview?
Of judgment in managerial decision making what is the concepts of groupthink and focalism and similarities and differences that exist between the two.
Chandler Oil Company has 5000 barrels of oil 1 and 10000 barrels of oil 2. The company sells two products: gasoline and heating oil. Both products are produced by blending oil 1 and oil 2. The quality level of each oil is as follows: 10 for oil 1; 5 ..
Contrast the critical success factors (CSFs) and SWOT (i.e., strengths, weaknesses, opportunities, and threats) approaches for assessing opportunities as part of a strategic IS planning process. Under what circumstances might one of these approaches ..
How does a company grow to become an international entity? Identify one international company, trace its roots and explain a success and a challenge it had growing to an international status. Also, create a new product idea of your own and describ..
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