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Direct contact with customers If a firm is in direct contact with its customers, it is more aware of changes in customer attitudes. It is in a better position to adjust its marketing mix quickly because there is no need to convince other channel members to help. If a product needs an aggressive selling effort or special technical service, the marketing manager can ensure that salespeople receive the necessary training and motivation. Agree? and Why?
Describe a potential data safeguard for each of the threats you identified in your answer to question 1. If no data safeguard is appropriate to a business, explain why.
What benefits have CEMEX and the other global competitors in cement derived from globalization? More broadly, how can cross-border activities add value in an industry as apparently localized as cement? CEMEX and the other global competitors certainly..
Research "rebranding strategy." In a paper of 750-1,000 words, present a rebranding strategy for the product identified. Your paper must include a new name, changes in packaging, the price point, product position, advertising strategy, a distribution..
Go to Tim's Coffee Shoppe and look in the back office. Inside the file drawer labeled "Business" is Tim's Coffee Shoppe Income Statement for the year for 2011.
What are the advantages/disadvantages of founding a company with your friends. How did the founders identify and entice stakeholders to join their board of advisors
May employers exclude older employees from safety-sensitive jobs based on assumptions about health status? Explain. Non-medical tests used for making employment selection decisions must be scored in some way. Discuss the various legal and illegal met..
What are the advantages and disadvantages of free trade for the United States? Be specific in giving examples of how free trade and off-shore manufacturing helps and/or hurts businesses, workers and consumers in the United States.
A rat is placed at random in one of the compartments of the maze pictured. The probability that a rat in compartment 1 will move to compartment 2 is 0.3; to compartment 3 is 0.2; and to compartment 4 is 0.1. Find the expected number of times that a r..
Discussed how pressures to meet cost, schedule, and technical performance are the practical realities in engineering today’s systems. Risk becomes present, in large part, because expectations in these dimensions push what is technically or economical..
You have just been notified by the Student Aid and Scholarships Office that you would receive a regent's scholarship of $2000 for the coming academic year.
Sam Kant, stands convicted of shoplifting/petit larceny (as dictated by your state statutes) from Bilmart, a national department store. At his wife’s request, Mr. Kant went to Bilmart on Wednesday, ______, 20___, and purchased a case of six 4 oz. can..
What would be a good article to write about? Examples are texting and driving, Turbo Tax, smoking. Looking for a strong article, let me know if you have any suggestions that are not listed above!
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