Differentiation strategy to restore flagging profitability

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Reference no: EM131437716

Advise a chain of movie theatres on a differentiation strategy to restore its flagging profitability. Use the value chain framework to identify potential linkages between the company’s value chain and that of its customers in order to identify differentiation opportunities. The key here is to examine the value chain of the cinema-goer in order to identify opportunities for value creation.

Reference no: EM131437716

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