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1. Explain the differences between transactional and relationship marketing. How do these differences lead to increasing emphasis on logistical performance in supply chain management?
2. What, in your opinion, would be the major logistics challenges faced by Unilever in this initiative?
3. The framework for strategic choice suggests that consumer profitability and product profitability are the two most important criteria. If you were in the position of revamp¬ing a firm's customer relationship strategy, such as Unilever's Supply Chain 2010 Initia¬tive, what other criteria might you consider?
4. What is meant by value-added services? Why are these services considered essential in a customer success program?
These include risks associated with layout, floors, heating, noise, housekeeping and fire. Review these risks, and in a two page paper (not including the title and reference pages), present a risk assessment of a warehouse
Provide the corresponding transport costs, in transit inventory costs and cycle stock costs per day across the supply chain and provide the corresponding transport costs, in transit inventory costs and cycle stock costs per day across the supply ch..
A company requires a component at the rate of 750 components per week for its assembly operations. The component can be manufactured in the company's workshop at a rate of 3000 units per week.
Nittany Fans of Lewistown, Pennsylvania, is a distributor of industrial fans used in plants, warehouses, and other industrial facilities.
Instead of using Hickman's pallets Target should provide them with Pallets so that there isn't any error while changing the pallet and keep extra cases in trucks so that in case any specific store needs eggs it can be provide in short notice.
Describe at least one recommendation to improve supply chain performance and reasons why it might decrease costs while improving quality.
How warehouses can add value in the supply chain
3.How would you set up Zara's supply chain to service the North American region?
Research online and give an example of green purchasing in public procurement
How many should you order for the current review period and if management decide to change the service level to 99% (which means 99% probability of not stocking out), how many should you order?
Language differences, government regulations, cultural differences pose great ch allenges and risks to global sourcing. The benefits of global sourcing overshadow the risks:
Zara supply chain case study - Initial Shipment Decisions for New Products at Zara - What systematic and/or modeling approach would you use to approach the problem discussed in the case and what operational changes would you recommend
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